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25 Miracle Collection

Making miracles spray by spray and one nourishing drop at a time. Now you can hydrate, nourish and beautify all textures, with love.

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True Textures

Stay true to the natural texture you were born with and give your curlfriends something to talk about. For all textures, with love. Now available at SEPHORA!

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    Featured Products

    25 Miracle Milk Leave-In Conditioner

    25 Miracle Milk Leave-In Conditioner

    Our best selling leave-in conditioner

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    True Textures Perfect Coil Oil Curl Gel

    True Textures Perfect Coil Oil Curl Gel

    A gel that defines curls, coils, and tight coils

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    25 Miracle Nourishing Hair Oil

    25 Miracle Nourishing Hair Oil

    A multitasking lightweight hair oil with for all texture types.

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    Strength Fusion Intense Night-Time Treatment

    Strength Fusion Intense Night-Time Treatment

    Overnight deep conditioning hair mask

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    Discover your texture Type

    Discover your Texture Type

    Take Our Texture Type Diagnostic Quiz and Get Your Custom #TextureLove Product Routine.

    Find my texture

    Must-haves this season

    Keep Your Coil, Curls and Waves
    Protected from UV-Rays

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